Bon chic, bon genre, is a French expression that means, “A good attitude is the base of good style.” The brand BCBGMAXAZRIA was born, which represents distinctive elements of relaxed and bohemian silhouettes on each garment.
BCBGMAXAZRIA is encouraged by the creative process since on each garment are highlighted elements and mixed materials truly unique which standout the garment design and makes it completely different from other brands. Each season moment trends are taken into account transforming them in prestige and modern pieces with a feminine and romantic touch.
Among its garments are sports clothing, of work, special occasions and fashion pieces, each high-end. You could find their season collections at department stores like Dillard’s and Macy’s.
The highest aspiration of the brand is to create captivating styles that seems effortless, as well as their main objective, capturing the best moments in fashion and make them memorable for all women. Without doubt, one of their most iconic pieces are dresses, since they achieve finding the perfect combination between fabric and colors.
If your are seeking wearing unique clothing visit BCBG at La Plaza Mall from Monday to Saturday from 10 am to 9 pm and Sundays from 11 am to 7 pm
BCBGMAXAZRIA en La Plaza Mall
2200 S 10th St Space C04McAllen, TX 78503 Phone: (956) 630-4876 bcbg.com